Discover Italy’s Finest at Vancouver Convention Centre – April 21–22, 2026

Join us at Grocery and Specialty Food Canada West on April 21-22, 2026, at the Vancouver Convention Centre East Building. The Italian Trade Agency is proud to host a delegation of exceptional Italian companies showcasing their finest products at our booths.

The Grocery & Specialty Food fair is a premier international stage where some of Italy’s finest food producers can proudly present their culinary heritage. From artisanal specialties to premium grocery products, Italian companies will have the opportunity to highlight the craftsmanship, tradition, and innovation that define their brands. This prestigious event offers a unique platform to strengthen the bond between Canadian and Italian markets by facilitating the accessibility of quality and authentic products from Italy,  while engaging a global audience eager to discover exceptional food experiences.
 

WHY IT MATTERS:

Participating in Grocery & Specialty Food Canada West 2026 offers Italian companies a uniquely strategic opportunity supported by clear market data and emerging demand trends.

1. Access a Fast-Growing Import Market

Italy is a top performer in Canada’s agri-food imports, ranking 5th globally and 1st among European exporters to Canada in 2024, with growth of +11% over 2023 and +16% over 2022.

Key product groups imported from Italy show strong momentum:

Oils and fats: +29.5%

Dairy products: +20.6%

Cured meats (salumi): +20.5%

Processed fruit & vegetables: +14.4%

Bakery & cereal products: +9.6%

These trends demonstrate rising Canadian demand for high-quality Italian foods.

2. Enter a Market with Clear Growth Potential: Canada West

While Canada East is a mature, well-developed market with widespread availability of Italian products, Canada West remains significantly under-penetrated.

Western Canada absorbs a smaller share of Italian exports—due partly to greater distance from Europe and lower consumer familiarity—meaning Italian brands have much more room to grow.

3. Showcase Quality Through Live Experiences

The fair features interactive tastings and show-cooking demonstrations, enabling brands to present their products’ authenticity, versatility, and superior quality directly to Canadian decision-makers.

These hands-on experiences are crucial for categories showing strong upward trends (dairy, meats, pasta, fruit & vegetables) and valuable for countering the decline of lower-quality processed goods in the Canadian market.

4. Strengthen Long-Term Business Development

With thousands of buyers, importers, retailers, and distributors attending from across North America, participating companies gain:

High-value B2B meetings

New commercial partnerships

Market expansion opportunities

Priority visibility within the Italian Pavilion

Together, these factors make Grocery & Specialty Food Canada West one of the most strategic platforms for Italian companies aiming to consolidate and expand their presence in Canada.

PARTICIPATING COMPANIES:

• Salumificio Rosa
• Terra del Tuono
• Fratelli Carosono
• Tiberino
• D’Acunzi
• Casa Folino
• Mangia Italia (sito non trovato)
• Fiore di Puglia
• Olio di Carlo
• Mancuso
• Boschi
• Pietro Snardi