Saudi Arabia’s King Abdulaziz Foundation for Research and Archives and the Boutique Group, owned by the Public Investment Fund, have signed a memorandum of understanding to preserve the Kingdom’s “captivating history and legacy,”. The agreement will cover research and the holding of various events, including on culture, literature and geography, at Tuwaiq Palace in the Diplomatic Quarter. The memorandum was signed by CEO Turki Al-Showair on behalf of the foundation, also known as Darah, and CEO Mark DeCocinis, for the Boutique Group. It includes collaboration on  scientific studies and research on the history of palaces and the essence of royal hospitality. The deal includes holding summits, exhibitions and workshops, and spreading awareness through advertising, media campaigns and artworks. The Boutique Group was set up to provide an authentic Saudi experience that contributes to supporting the local economy. Its mandate is to further enhance the Kingdom’s position as a global tourist destination by developing historic and cultural palaces, and royal residences, into ultra-luxury boutique hotels. (ICE RIYADH)

Fonte notizia: Arab news