HCM CITY — Some 77 per cent of Vietnamese consumers believe they could go cashless for three days, according to a new survey by Visa entitled “Consumer Payment Attitudes Study 2022”.In the study, Visa found that 90 per cent of study respondents attempted to go cashless at some point in 2022, as compared to 77 per cent in 2021.The COVID-19 pandemic transformed consumer behaviour worldwide, including Việt Nam, presents that the percentage of Vietnamese consumers using card or mobile wallet payments increased across every category compared to 2021.According to the study, 66 per cent of consumers used online card payments last year, while 70 per cent used online or in-app mobile wallet payments, a dramatic increase from 32 per cent in 2021.QR payments also experienced substantial growth in usage last year, with 61 per cent of consumers using this method, as compared to 35 per cent in 2021.Taken together, this indicates a gradual shift away from cash, evidenced by the fact that consumers both carried less cash in 2022 and used it for fewer payments, according to the study. The two most common reasons for fewer cash payments include the possibility of losing it or having it stolen, and the fact that more businesses now support cashless payment methods. Increased use of digital options is evident beyond payment methods as well with 90 per cent of Vietnamese consumers being interested in virtual banking.  Overall, 85 per cent of consumers tried home delivery for the first time during the pandemic, and in the future, they expect 8 out of 10 purchases to be made online and be received via home delivery. Offering online payment and home delivery are clear needs for businesses moving forward.New shopping habits have also emerged, with 64 per cent of consumers purchasing more medicine and vitamins to maintain their health. These spending habits reflect global post-COVID trends, in which e-commerce has grown rapidly while a majority of consumers are trying new shopping behaviours. Some 80 per cent of consumers say they are now saving more money for the future, while 78 per cent aim to closely plan and track monthly expenses. This indicates a widespread focus on being financially responsible.As a result, consumers are likely to reduce spending on certain items, which businesses must anticipate. — VNS (ICE HO CHI MINH CITY)

Fonte notizia: Vietnam News