According to the latest data from Consumer Panel Services GfK, during the first eight months of 2023 the category of private label products grew 1.5 faster than the market in terms of value. Meanwhile, data compiled by NielsenIQ show that in value terms, private label products already have a 21% share in the market, which means that Polish consumers spend PLN40bn on such products annually. (ICE VARSAVIA)

Fonte notizia: Money.pl