Sweets are one of the largest categories available in stores. They appear on every fourth receipt issued in supermarkets. Moreover, the number of transactions with sweets in 2023 compared to 2022 in this channel increased even more, by about 4%.The increase was achieved despite higher prices. According to CMR, in December 2023 compared to December 2022, the price index was approximately 12%. And throughout 2023, the average price of sweets per kilogram increased by as much as 17%, which is definitely more than inflation.The largest segment in terms of sales value in supermarkets are cookies, approximately 22%, pralines 15%. Impulse wafers and chocolate bars constitute approximately 15% of the market value and chocolates were in fourth place with 13%. (ICE VARSAVIA)

Fonte notizia: www.poradnihandlowca.pl