April 29, 2024Gen Z driving innovation in cocktails (and willing to pay) according to GlobalDataCraft Brewing BusinessThe ongoing rise in popularity of cocktails, in traditional hand-mixed as well as ready-to-drink forms, is benefitting from the emergence of Generation Z into the alcohol market.Source:  CRAFT BREWING BUSINESSFull Article:  https://www.craftbrewingbusiness.com/news/gen-z-driving-innovation-in-cocktails-and-willing-to-pay-according-to-globaldata/ (ICE NEW YORK)

Fonte notizia: CRAFT BREWING BUSINESS