The World Gold Council (WGC) has collaborated with India's gold industry to establish the Indian Association for Gold Excellence and Standards (IAGES). This aims to enhance consumer confidence and trust by promoting fair practices, regulatory compliance, and a strict audit framework. The association will include industry bodies like IBJA, GJC, and GJEPC, with the WGC supporting the initiative to popularise IAGES among retail consumers and finance the campaign. "The purpose of this association is to provide accreditation based on a very strict audit. After the audit, the member will earn the IAGES logo, which they can display," Jain told Reuters, without specifying details of the audit framework. (ICE NEW DELHI)

Fonte notizia: Economic Times