Reliance Retail has acquired Kiko Milano and the Italian cosmetics brand is now available on Reliance Retail’s omni-channel beauty retail platform Tira, according to a company press release on Tuesday. “As part of Reliance Retail’s strategic expansion in the beauty sector, the acquisition of Kiko Milano earlier this year, has brought Italy’s most beloved cosmetics brands to Indian shores,” the company said in the press release. IndiaRetailing was the first to break the news that Reliance Retail was in discussions to acquire Kiko Milano’s India business. Earlier this year, Reliance Retail successfully acquired the brand, which had previously been operated in India through a joint venture between Italy’s Percassi Group and New Delhi-based DLF Brands Ltd. In addition to being available on Tira platform, Kiko cosmetics will also be offered at its exclusive brand outlets in six cities, including Delhi, Mumbai, Pune, and Lucknow. The brand offers a diverse range of makeup, skincare, and accessories, with a selection of around 1,200 products. (ICE NEW DELHI)

Fonte notizia: India Retailing