Unilever, one of the biggest players on the global FMCG market, is to invest EUR15m in its Poznań plant this year, i.e. EUR6m more than in 2023, mainly in a new production line for instant noodles sold under the Amino and Knorr brands. Unilever is also planning to expand into further markets as currently, ca. 15 percent of the output of the Poznań plant is sold in Poland while the rest is exported, mainly to Central and Eastern European countries as well as the Netherlands. For such expansion to be effective, Unilever is investing in its competitiveness, including by rolling out digital tools to support production optimisation. (ICE VARSAVIA)

Fonte notizia: PULS BIZNESU