Cina
SECTOR'S TOP LINE PERFORMS BETTER AFTER 2-YR SLUMP
China's esports industry has reversed a two-year revenue decline in H1 2024, with 12.02 billion yuan earned, a 4.43% increase YoY, largely from livestreaming. The user base grew to 490 million, up 0.52% from the previous year. Government support, including financial incentives for game development and tournaments, and international collaboration to set esports standards, have bolstered the industry. Esports has been recognized as an official profession, leading to educational programs and training. China's esports have gained global appeal, with tournaments attracting over 2 million viewers and expanding into new markets. The industry's international strategy and inclusion in the 19th Asian Games have further elevated its global profile. (ICE PECHINO)
Fonte notizia: China Daily