News dalla rete ITA

24 Dicembre 2024

Corea del Sud

CJ ENM GEARS UP FOR US EXPANSION VIA PRIME VIDEO

CJ ENM is set to make aggressive inroads into the United States by  releasing more than 150 premium content for Amazon Prime Video  subscribers there, the Korean entertainment giant said Sunday. Starting Nov. 25, selected Korean content became available in the world’s  largest economy through “CJ ENM Selects,” an add-on subscription service  featuring a curated collection of Korea’s hit dramas, films and variety shows,  the CJ affiliate said. All the titles will also be fully subtitled in English. They include popular series, such as "The Auditors," "LTNS" as well as  international award-winning dramas such as "Monstrous" and "Work Later,  Drink Now." CJ ENM expects its romance variety shows, such as "EXchange" and "Love  Catcher," to attract the attention of U.S. viewers. "EXchange" is a  particularly popular Korean dating reality TV show with its unique concept,  inviting four pairs of former couples to live together, with some looking to  move on with new love and some wanting to win their ex back. The title already captivated Prime Video audiences with its Japanese  adaptation. "Monstrous" and "Work Later, Drink Now," showcased at the 2022 Cannes  International Series Festival, or the Canneseries, are expected to captivate  global viewers, including those in the U.S., as their compelling storytelling  has already earned praise in Korea, according to CJ ENM. The company aims to widen its global influence by making more Korean  content available to fans abroad. CJ ENM has been expanding its global reach since 2021 by introducing its  flagship content on major platforms, such as Samsung TV Plus and Apple  TV, seeking deeper inroads into North America. The entertainment firm expressed hopes to achieve more global success by  delivering Korea’s competitive content and intellectual properties to a diverse pool of viewers so it can solidify its position as one of the nation’s most  influential entertainment firms. “With CJ ENM Selects now available as an add-on subscription on Prime  Video in the U.S., we are thrilled to see our content reach an even wider  global audience," Seo Jang-ho, executive vice president at CJ ENM’s content  business division, said. “This allows us to bring our high-quality Korean dramas, films and variety  shows to Prime Video customers, further tightening our position as a leader  in global entertainment," Seo added. "As demand for Korean content  continues to grow, we are excited to be at the forefront of this cultural  movement, helping our content become an integral part of mainstream global  entertainment.” (ICE SEOUL)


Fonte notizia: The Korea Times