May 20, 2025The "Return to Real" trend signals a consumer shift toward authenticity, ingredient transparency, and in-person experiences over hyper-enhanced, tech-driven products. The growing movement presents opportunities for the F&B industry to spark nostalgia, revamp marketing strategies, and highlight natural ingredients.Source:  FOOD INSTITUTE FOCUSFull Article:  https://foodinstitute.com/focus/the-return-to-real-trend-why-simple-is-the-new-superfood/ (ICE NEW YORK)

Fonte notizia: FOOD INSTITUTE FOCUS