Canada’s packaged food sector has a new player shaking up the snack aisle. Wellness Monster, a Toronto-based, female-founded brand specializing in allergen-friendly, nutrient-dense snacks for children, is expanding quickly just two months after launch. The company, founded by consumer packaged goods veteran Brittany Compton, has already secured listings with more than 60 retailers, including Well.ca, with Costco Canada preparing to bring the products online within weeks.The early traction reflects growing consumer and retailer appetite for cleaner, protein-rich snacks that meet the rising demand for transparency in ingredients. With childhood obesity and diet-related health issues climbing globally, Compton says the timing for Wellness Monster could not be more urgent.(continue in article) (ICE TORONTO)

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