Singapore
WITH MICE TAKINGS ABOVE PRE-COVID LEVELS, STB BANKS ON SUSTAINABILITY, BLEISURE
[SINGAPORE] Takings from meetings, incentives, conventions and exhibitions (Mice) recovered beyond pre-Covid levels last year, bringing Singapore a step closer to the goal of trebling such receipts by 2040. Mice travellers contributed S$1.7 billion to Singapore’s tourism receipts in 2024, more than the S$1.4 billion figure in pre-pandemic 2019. The Republic aims to grow Mice receipts to S$4.5 billion by 2040, said Minister of State for Trade and Industry Alvin Tan in a speech earlier this year. To achieve this Tourism 2040 goal, the Singapore Tourism Board (STB) hopes to sharpen the city-state’s edge in sustainability, innovation and leisure offerings. https://www.businesstimes.com.sg/singapore/mice-takings-above-pre-covid-levels-stb-banks-sustainability-bleisure-2040-goal (ICE SINGAPORE)
Fonte notizia: The Business Times, 29 September 2025
