India
HERO MOTOCORP MAKES ITS DEBUT IN ITALY
Hero MotoCorp, the world's largest manufacturer of two-wheelers, on Monday announced its official entry into Italy. This expansion marks Hero MotoCorp’s entry into its 49th international market. With two state-of-the-art R&D facilities in Germany and India, the company is committed to delivering future-ready, sustainable and smart mobility solutions that empower diverse rider preferences globally, said Hero MotoCorp in a press release. The distribution of products from Hero MotoCorp Ltd will be managed by Pelpi International, one of Italy’s largest distributors offering two-wheeler sales, service and parts across Italy through a network of 160+ dealers and a team of riders led by Cesare Galli. Initial distribution of products from Hero MotoCorp will focus on key cities with 36+ dealers, gradually expanding to 54. Pelpi International will make the brand available for Italian customers with 36 dealerships for sales and service across key cities in Italy. Both Hero MotoCorp and Pelpi International share a deep commitment to prioritizing Italian customers and delivering a seamless ownership experience, backed by a strong sales and service network across the region. (ICE NEW DELHI)
Fonte notizia: Economic Times
