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21 Novembre 2025

Vietnam

AUTOMAKERS RACE TOWARD FIERCE COMPETITION AS SECTOR SHIFTS GEARS

HÀ NỘI — Việt Nam’s auto market is entering an intense new phase as imported cars, electric vehicles (EVs) and hybrids surge in popularity, reshaping consumer preferences and industry dynamics. Customs data shows Việt Nam imported 16,343 cars in October, slightly down from September, but total imports in the first 10 months reached 171,364 units — up 20 per cent year on year and worth nearly US$4 billion, the highest in three years. VAMA figures highlight a widening shift toward imports: fully imported vehicles sold by VAMA members rose 17 per cent, far outpacing the 6 per cent growth in domestically assembled units. Dealers say Vietnamese consumers now favour imported models for their technology, design and consistent quality. SUVs and crossovers from Japanese, Korean, European and Chinese brands are performing strongly, especially in the VNĐ800 million–1.5 billion segment. The EV and hybrid market is expanding rapidly, with 9,798 “green vehicles” sold in the first 10 months. Hybrid sales surged 73 per cent, while VinFast led the EV sector with 103,884 units sold, maintaining over 60 per cent market share. Foreign EV makers — including BYD, MG, Geely, Hyundai and Mercedes-Benz — are accelerating competition with new models and expanded dealership networks. To strengthen competitiveness, manufacturers are stepping up localisation. Honda plans to assemble hybrid CR-V models in Việt Nam, while Geleximco and Chery have begun building a major new-energy vehicle factory in Hưng Yên. Experts predict annual market growth of 6–8 per cent through 2030, with EVs and hybrids expected to account for 40–45 per cent of sales as consumer priorities shift toward quality, technology and long-term value. — VNS (ICE HO CHI MINH CITY)


Fonte notizia: Vietnam News