News dalla rete ITA

8 Dicembre 2025

Malaysia

ALFA ROMEO MAKES RETURN TO MALAYSIA

KUALA LUMPUR, 24 November 2026 — Alfa Romeo has officially returned to the Malaysian market under DLSB Partners Sdn. Bhd., which aims to rebuild the brand with a strong, long-term focus on customer experience. The company will soon open its flagship Casa Alfa Romeo showroom and 3S centre in Kuala Lumpur, followed by expansions into Penang and Johor to widen nationwide access. Bookings have also opened for the Italy-made Giulia Veloce and Stelvio Veloce, with final pricing to be announced in January 2026.Supporting this relaunch, Stellantis already operates a parts warehouse in Malaysia, enabling 48-hour parts availability, which significantly boosts customer confidence. Alfa Romeo Malaysia will also introduce the “Famiglia Alfa Romeo” programme to offer certified technicians, genuine parts and roadside assistance, while engaging the long-established Alfa Romeo Owners Club.This comeback builds on Alfa Romeo’s historic ties to Malaysia, dating back to 1965, including the first Alfa assembled in Asia in 1969 and its early use by the Royal Malaysian Police. DLSB Partners Sdn. Bhd.—part of Atlantis Motor Group—views this relaunch as the starting point for bringing more international automotive brands into the Malaysian market.Source: https://www.thestar.com.my/business/business-news/2025/11/24/alfa-romeo-makes-return-to-malaysia (ICE KUALA LUMPUR)


Fonte notizia: 24 novembre 2025, Kuala Lumpur